Gala’s Fresh & Fun Dessert Station
A Sweet Concept, Rooted in Innovation
Gala launched Galato in 2018 — its very own fresh whipped ice cream and dessert station — as part of its bold, in-store concept strategy. It’s a vibrant, youthful brand that perfectly complements Gala’s commitment to modern, community-focused retailing.
Concept development isn’t accidental: Gala’s fresh-food team is deeply invested in innovation, designing Galato as a way to extend the life of in-store ice-cream machines beyond just the summer months. (Checkout)
What Makes Galato Irresistible
- Colorful & Eye-Catching: The Galato stations are bold, fun and vibrant — impossible to miss, and built to attract attention.
- All-Season Appeal: This isn’t your traditional summer-only ice cream. Galato’s menu is designed to be used year-round — and that helps stores drive dessert sales in every season. (Checkout)
- Buttons for Indulgence: The offering spans whipped ice cream, milkshakes, and twist-on desserts — giving customers a choice of chilled treats whether they’re in a hurry or staying for a moment.
A Menu That Keeps Customers Coming Back
Galato’s strength lies in its creative seasonal menu — treats that tie into festivities, flavors, and fun moments:
- Halloween – Spooky Banana Boats
- Christmas – Hot Waffles & Ice Cream topped with cinnamon sprinkles
- Valentine’s Day – Mini filled donuts with strawberry topping
- St. Patrick’s Day – Green & gold sundaes
These limited-time offerings not only drive excitement, but keep Galato feeling fresh and relevant all year long.
Why Galato Matters to Gala (and Its Retailers)
- Footfall & Engagement: Galato gives shoppers a reason to linger and treat themselves — which boosts not just dessert sales, but ancillary purchases too.
- Retailer Margins: As part of Gala’s “concept suite” (which also includes Baker’s Corner, Coffee Junction, New Street Deli), Galato helps retailers maximize margins by turning underused equipment into a high-margin attraction. (Checkout)
- Innovation Culture: Gala empowers its retailers to own the concept, experiment, and bring new dessert ideas to life. Many stores innovate locally — from “ice-cream puddle” donuts to hot muffins + ice cream — keeping Galato feeling fresh and community-rooted. (Checkout)
- Brand Differentiation: In a crowded convenience retail market, Galato helps Gala stores stand out — blending local shop feel with a modern, fun dessert destination. (Shelflife Magazine)
The Galato Experience — For Customers & Communities
Imagine walking into a Gala store and spotting a bright, colorful dessert counter that makes you pause. Whether you’re treating the kids after school, grabbing a quick pick-me-up on your way home, or indulging in a seasonal sundae, Galato gives you the flexibility to choose. It’s not just ice cream — it’s a little moment of fun, right where you shop.
