Love Irish Food and Gala Retail partner to highlight Irish Food and Drink brands in Convenience Retail.

Love Irish Food and Gala Retail partner to highlight Irish Food and Drink brands in Convenience Retail.
Love Irish Food and Irish retailer Gala Retail, are proud to announce their new partnership commencing 1st January, , starting this year, which will see member brands showcased in up to 230 Gala Estate stores nationwide.
 
The first activation, commencing on the 1st of February, will serve as an introduction of the Love Irish Food brand to Gala customers, establishing a platform for future activities and opportunities to expand the visibility and offering of Love Irish Food members in Gala stores.
 
The partnership offers a truly valuable opportunity for Love Irish Food members to connect with customers on a local level. Gala’s operation model of independently owned stores, each tailored to meet the needs of their local community, makes it the perfect platform for showcasing local Irish brands.
 
This partnership underlines both brands’ commitment to supporting local and positioning Irishness at the heart of all they do. Love Irish Food, Executive Director Conor Kilduff said:“We are delighted to partner with Gala Retail, a retailer that has community, quality and Irish provenance at its core. This collaboration offers our members a unique opportunity to reach shoppers in every corner of the country through a trusted retail brand. Our first activation commencing in February is just the beginning, and we look forward to building a strong platform for Irish-made brands within Gala stores in the months and years ahead.”
 
Gary Desmond, CEO of Gala Retail also commented on the partnership saying:“With Irishness, community and quality core values within Gala Retail, we are delighted to partner with Love Irish Food to further strengthen our stores’ commitment to the promotion and listing of Irish brands. By putting great Irish brands, front and centre in our independently owned Gala stores, we’re proud to give shoppers a clear local choice while supporting Irish producers across the country.”